Greta Arabic Contemporary newspaper type family

Available through Typotheque

Greta Arabic is a modern Arabic newspaper typeface, carefully sculpted in the essence of the Naskhi calligraphic style, the most legible and suitable style for running text.
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As an Arabic companion to Greta Text, it is conceived with a similar approach but translated into the Arabic script and writing system. In character, both are sharp and crisp, serious and clear. Greta Italic, specifically, served as a primary source of inspiration because of its cursive nature.
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Greta Arabic is optimized for newspaper setting through generous counters, relatively short ‘descenders’ and ‘ascenders’ (as it is in its Latin counterpart), a fairly high contrast and a familiarity to the newspaper readers. It sits comfortably on the baseline and creates a clear reading line. This makes it react very well to text justification using Kashida, a vital requirement to newspaper typography. Like its latin counterpart, the Arabic family (especially in the Light and Bold) enjoys a strong character that renders it also usable in display sizes.
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The family consists of 4 weights: Light, Regular, Medium & Bold. Each weights comes in 3 grades (i.e. Light Minus, Light, Light Plus), which differ slightly in thickness, but keep the same width, to allow more typographic control in terms of color of the text.
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Greta Arabic was awarded a Certificate of Excellence in Type Design from the Type Directors Club, TDC2 2012.

➝ more about the development of Greta Arabic in The influences of Greta Arabic
➝ view on Typotheque